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Gabe Zichermann: Gamification

September 23, 2012 by  
Filed under VidStyle

Gabe Zichermann is an entrepreneur, author, highly rated public speaker and gamification thought leader. He is the chair of the Gamification Summit and Workshops, and is co-author of the book ‘Game-Based Marketing’, where he makes a compelling case for the use of games and game mechanics in everyday life, the web and business.

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ABOUT Gabe Zichermann

“Gabe Zichermann is an author, highly rated public speaker, serial entrepreneur and an expert on the subject of gamification.

His book ‘Game-Based Marketing’ (Wiley, 4/2010) has achieved critical and industry acclaim for its detailed look at innovators who blend the power of games with brand strategy.

He is also the author of the Gamification Blog and chair of the Gamification Summit and Workshops. A resident of NYC, Gabe is a board member of StartOut.org, advisor to a number of Start Ups and facilitator for the NYC chapter of the Founder Institute.

The VIDEO

 

RELATED

1. Book: Gamification by Design: Implementing Game Mechanics in Web and Mobile Apps  2. Book: Game-Based Marketing – Inspire Customer Loyalty Through Rewards, Challenges, and Contests  3. Book: PRE-ORDER (Feb 2013) The Gamification Revolution: How Leaders Leverage Game Mechanics to Crush the Competition

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